Public Image

Public Image is how we tell Rotary’s story — who we are, what we do, and why it
matters. This page provides tools and templates to help District 6910 clubs promote
their service, attract new members, and stay on-brand with Rotary International’s visual
identity.

Our Members

What is Rotary’s Public Image?

Rotary’s public image is what people outside of Rotary think of when they hear our name. But name recognition is just the start. Our public image is shaped by the actions of our members, the activities we engage in, the impact we have, and more.

A strong public image promotes trust and encourages people to engage with us. We can help build our public image by sharing stories that show us as people of action and inspire others to get involved.

Promoting Rotary to the general public can be as simple as wearing your Rotary pin or as elaborate as organizing an integrated marketing campaign. By increasing the public’s understanding of Rotary, we’re strengthening our ability to make an impact in communities around the world.

Why should my club care about Rotary's public image?

Your club can benefit in many ways from a stronger public image of Rotary. Raising awareness and understanding of Rotary helps attract prospective members, instills a sense of pride among members, encourages community members to donate their time and money, and helps your club stand out from other volunteer opportunities.

PI Spotlight: Great Work from Around the District

Morsberger wins Peace & Unity Award

On the United Nations’ International Day of Peace Day, community leader Emory Morsberger of Lilburn was recently presented with the inaugural Rotary Peace and Unity Award.

White County Rotary Club honors First Responder of the Year

White County Fire Services Lieutenant Brad Alexander was named the White County Rotary Club’s 2025 First Responder of the Year.

Canton Rotary Presents Community Service Awards

Canton Rotarians Lisa-Marie Haygood and Rebecca Johnston presented Pat Tanner with the Cherokee County Educational Foundation’s Alumna of the Year Award.

// Helping Clubs Tell Their Story Effectively and Consistently

Rotary District 6910 Public Image Resources

Public Image is how we tell Rotary’s story — who we are, what we do, and why it matters. This page provides tools and templates to help District 6910 clubs promote their service, attract new members, and stay on-brand with Rotary International’s visual identity.

Quick Links for Club Resources

// resource center

Tools & Templates for Clubs

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